Word: generics
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...There is no evidence that significant differences between a generic and a brand-name drug exist, except for a very few drugs," Waud said...
Both Waud and Duhme stated that a blanket ruling that prescriptions must be generic is inadvisable...
Last spring the commission recommended that Roche be forced to cut prices even further, partly because the Company was still charging many times more for the drugs than they cost to manufacture. (In Italy, for example, one kilo of diazepam, the generic name for Valium, costs only $28.) More perplexing to Roche executives, the commission concluded that the firm was spending too much money for research (about 15% of revenues, v. 7% to 12% for other firms). Hoffmann-La Roche executives were so incensed by the British order that they called the first press conference in the company...
...health officials, who have been pressuring the drug industry to lower prices since the mid-1960s, when the cost of running the socialized National Health Service began getting out of hand. Among other things, the Department of Health and Social Security has urged doctors to prescribe drugs by their generic rather than their brand names, and the government has granted rival drug companies the right to copy patented drugs such as Librium and Valium if they pay a royalty to the developing firm. The remedies have had some effect: after Berk Pharmaceuticals Ltd. came out with a copy of Valium...
...religion. Had Mr. Rhodes lived today, it is likely that he would have included sex in that listing. The qualities he elaborated as exhibiting "manhood" included courage, honor and concern for one's fellow man--terms that make it clear Mr. Rhodes was speaking of manhood in its generic and not in its genetic sense...