Word: geniuses
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...innovation in technology, just in packaging. How can a company make more money? Combine more things into one product and charge more. And accessorize, accessorize, accessorize. If I bought all the stuff that Apple makes for the iPod, I would be broke. I guess Jobs is a genius--a marketing genius...
...sociology. Learn what your “life chances” are (and be grateful that a Harvard diploma boosts your “social status”). Even if you aren’t fascinated by the three-component theory of social stratification, you might feel like a genius throughout the semester if you manage to interpret Weber’s work; and that just might be worth the effort...
...Genius is rare; genius blessed with longevity is miraculous. That Pablo Picasso (1881-1973) made the most of these twin gifts is attested to in his sketchbooks, which cover 73 of his 92 years, a span that transformed our way of seeing. Je Suis le Cahier: The Sketchbooks of Picasso (Atlantic Monthly Press; 347 pages; $65) documents that revolution of vision through the artist's eyes. The book reproduces six sketchbooks and includes selections from 36 others, each illustrating the development of images and styles that dominated the painter's major periods. Scholars should find this work indispensable; art lovers...
Leathers' genius for organization became apparent on the first day of construction, when he roamed everywhere on the site, calmly answering questions and giving advice. Teams of workers built the playground section by section, assembling the numbered pieces of wood as they would a giant jigsaw puzzle. Age did not seem a barrier: Henry Stiles, 71, a retired maintenance worker, dispensed the tools collected by volunteers (including 15 rasps, 30 saws and 25 shovels), while a group of first-graders sanded wood. Tiffany Greenis, 8, carried trays of apples and carrots to workers, while her mother Lynn picked up fresh...
...been more interpretations than the Rosetta Stone?at age two. Neil was playing with a toy stethoscope, and Danny burst out, "This kid is gonna be a doctor." As Neil grew up, Danny enthusiastically envisioned him as America's greatest baseball player and, later, the world's foremost comic genius. He backed up this boosterism with hard work: Danny dragged Neil into writing. Both brothers say that without Danny's coaching, the shy and initially indolent Neil would never have developed the craft...