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Word: gernreichs (lookup in dictionary) (lookup stats)
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...only can, but is. Some men, of course, are old hands with a bag: Designer Rudi Gernreich has a complete wardrobe of them. Others, like Sammy Davis Jr., Jazz Trumpeter Hugh Masakela, Actors Jim Brown and Elliott Gould, Manhattan Publisher Jerry Mason and a host of lesser-known straight men, are busily following suit. Hippies have long favored the style, and members of a Houston contingent not only wear them but do a thriving business making and selling their brown suede "stash bags" for from $3 to $5. Industrial Designer Darrell Howe likes the fashion so much he is designing...

Author: /time Magazine | Title: Fashion: Their New Bag | 9/26/1969 | See Source »

Second the Motion. The nude look has come and gone throughout history, from Eden to Egypt to Greece, to Rome, to France, to the U.S. today. The current manifestation began in 1964 when Designer Rudi Gernreich produced his infamous topless bathing suit. The Kremlin and the Vatican denounced it; most American women were completely unprepared (or unequipped) to wear it. In defense, Gernreich explained his purpose: "By exaggerating a new freedom of the body now, I hope to make the moderate, right degree of freedom more acceptable in the future." Yves St. Laurent seconded the motion two years later with...

Author: /time Magazine | Title: Modern Living: Fashion: The Way of All Flesh | 5/16/1969 | See Source »

...mesh Vs, by Valentino. On the outside, looking In, there is Gucci's leather-bound shirtwaist dress, interwoven with an all-over pattern of the letter G-with matching luggage, no less. In scarves, conspicuous consumers can go the whole hog with the full names of Rudi Gernreich ($12), Donald Brooks ($22), or Geoffrey Beene ($28), or compromise-as Chester Weinberg did-with a silk strip spelling the first and more esthetic half of his name ($25). At the extremities, there are sailor berets with Adolfo's name on the band ($65), Cardin's C-studded pumps...

Author: /time Magazine | Title: Fashion: Vs on Her Fingers, Cs on Her Toes | 4/25/1969 | See Source »

...Magnon man hung a boar's tooth around his neck to ward off evil spirits. Twentieth century woman complements her Gernreich with bangles to draw attention to the flesh beneath. Medieval and Renaissance lords and ladies lived between the two extremes. As God-fearing Christians, they embellished their wardrobes with sumptuous crucifixes and jeweled pendants rich with Christian imagery. Such emblems indulged the wearer's vanity, but also made manifest his faith...

Author: /time Magazine | Title: Collectors: Emblems of Fervor | 4/4/1969 | See Source »

...Gernreich observes: "It is the designers of accessories who are now ascendant." One case in point is Adolfo, 35. Long exclusively a high-fashion milliner, he has lately added a line of interchangeable boutique clothes, which he sells to the likes of Gloria Vanderbilt Cooper, Jacqueline Kennedy and Mrs. William Paley. They take his "bits and pieces"-harem pants, long midi coats, shirts, vests and skirts-and combine them into what Adolfo calls "the anti-Establishment way of dressing for the Establishment...

Author: /time Magazine | Title: Fashion: Instant Originals | 10/25/1968 | See Source »

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