Word: gerstner
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...When Gerstner accepted the top job at IBM a decade ago, the media and company insiders were speculating about his new mission statement for the ailing information technology firm...
Instead of catering to the individual demands of 30,000 staff members—including “more Nobel laureates than most countries”—Gerstner flouted tradition and made important decisions himself in his first 100 days...
...really don’t think that there would be an IBM if it was split up,” Gerstner said. “Some of the media thought that I really lost my mind, but [thinking] as a customer, it was an easy decision...
...What I brought to IBM was the voice of the customer,” Gerstner said...
After decades of blue suits, Gerstner said he relaxed the dress code so that employees could wear blue jeans...