Word: geste
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Sweet Little Devil. Below this strained and curiously uninviting title lies a moderately momentous musical comedy with Constance Binney. Miss Binney is a handy heroine to have around any musical comedy and she has been unaccountably neglected since she was let loose by Comstock and Gest in Oh, Lady, Lady of glorious memory. If memory serves, Miss Binney left the comparatively secure precincts of Philadelphia society to become a dancer. After demonstrating her competence as noted above, she took a dip in drama 'with 39 East and has since been distributing her efforts in celluloid form, canned...
Individuals in charge include Gari Melchers, Virginia; Herbert Adams, Herbert L. Pratt, New York; Frank J. Mather, Princeton; A. Kingsley Porter, Cambridge; Edward W. Redfield, Pennsylvania; Joseph H. Gest, Ohio; W. K. Bixby, Missouri; James Parmelee, Washington...
...Miracle. The rays of collective genius, gathered from many lands by Morris Gest and focused to a burning point of matchless beauty, have burst at last into full flame. The light of The Miracle must henceforth be the sovereign beacon for theatrical spectacle. It has bewildering splendor, apparently limitless magnificence. More important than all, it has a narrative intensity that makes it a memorable emotional experience...
...Finally must come the powerful personality whose prescience made possible The Miracle. Morris Gest came to America as an ignorant immigrant from Russia. From odd jobs in the streets of Boston, he became an attache in the Theatre. He has risen through a series of phenomenal coups to the position of dictator of theatrical spectacle in America. After a number of staggeringly magnificent musical extravaganzas (Aphrodite, Chu Chin Chow, etc.) he introduced the Chauve Souris, the Moscow Art Company, Duse, The Miracle. He has the combined temperaments of the no-limit poker player and P. T. Barnum, plus dominating artistic...
...tour drew near; the supply of native citizenry eager to pay immoderate sums to see her was undiminished. Meanwhile Morris Gest had become involved in the colossal complications incident to the preparation of his half million dollar Miracle. Their mutual negotiations proving fruitless, Mme. Duse signed for an extended tour with the Selwyns and Fortune Gallo, opera impresario. She will travel under their management over a southern route to the coast. She receives $3,000 a performance for herself and her cast...