Word: gettysburg
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Adman Bruce Barton (Batten, Barton, Durstine & Osborn) knows just how he sells products and ideas: "Say it simply, say it over & over, say it in one-syllable words." He rates the Lord's Prayer, the 23rd Psalm and the Gettysburg Address as triumphs of simplicity and brevity: each contains fewer than 500 words, mostly of one and two syllables. Last week Adman Barton was getting ready to turn out a new weekly column of personal and social comment for Hearst's King Features. It will be written in no more than 500 words, mostly...
...Manhattan, a copy of Lincoln's Gettysburg Address, one of five in his own handwriting, was auctioned...
Besides Navy, the mighty men from New Jersey have rolled over Rutgers, Gettysburg, and Yale (20-6), tied Penn, and lost to Penn State, one of the cast's wrestling powers. Under Coach Jim Reed, the Tigers have shown consistent improvement in every department...
...Jackson Pollock painting is apt to resemble a child's contour map of the Battle of Gettysburg (see cut). Nevertheless, he is the darling of a highbrow cult which considers him "the most powerful painter in America" (TIME, Dec. 1, 1947). So what was the cautious critic to write about Pollock's latest show in a Manhattan gallery last week? The New York Times's Sam Hunter covered it this...
Acting upon Mr. Harry E. Warren's advice (contained in his letter published in last Saturday's CRIMSON), I have "read thoughtfully again Lincoln's Gettysburg Address." Whatever thoughts Abraham Lincoln's had on the subject of War Memorials cannot dedicate...consecrate...hallow this ground...It is for us, the living rather, to be dedicated...to the great task remaining before us...that these dead shall not have died in vain...