Word: ghosn
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...Carlos Ghosn has every reason to have that bounce in his step at the annual Detroit Auto Show this week. The Brazilian president of Japan's Nissan Motor Co., now controlled by France's Renault, has been itching to unveil the dazzling new iteration of a sports car that once defined an affordable testosterone boost. Remember the 240Z, the long-nosed rocket that every boy just had to drive after it came out in 1970, later known as the fastest-selling sports car of its time? Monday, to cacophonous music and a panoply of strobe lights in the Motor City...
...time when automakers are quaking at the prospect of an economy in decline, Ghosn has an unusually bright story to tell--and he wants the Z to help tell it. It is the tale of how he and a small band of Renault executives saved one of Japan's industrial icons. In the 18 months since he arrived in Tokyo, the intense, bespectacled Ghosn has turned Nissan from a debt-ridden basket case into a profitable car company, with 22 new models in the pipeline and a truck plant under construction in Mississippi. While Ford, General Motors and Chrysler...