Word: gianninis
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Your account of the founding of A. P. Giannini's Bank of Italy in that remodeled San Francisco saloon [TIME, April 15] has one mistake. The assistant cashier, Armando Pedrini, was not the saloon's bartender. Armando Pedrini, graduate of the Royal Technical Institute of Bologna, was hired away from the Columbus Savings & Loan Society where he was a teller. Later, after he had hit the top in A. P.'s organization (president of National Bankitaly Co., Bankitaly Co. America, Corp. of America), he joined up with the Elisha Walker group which tried to take over Transamerica...
...weeks Sidney James's Pacific Coast staff had been bombarding us with copy on the coast's present situation. Still needed was an examination of the part that Giannini and his sprawling banking system had played and would play in it. Giannini was sunning himself at Palm Beach. Our nearest staff correspondent (Atlanta) was sick; so we sent Ed Lockett, one of our Washington bureau's most experienced reporters, to get Giannini's side of the story. Unable to find a plane seat on such short notice, Lockett took the night train...
From Lockett on, the Giannini cover procedure is pretty complicated. To try to simplify it, I asked one of our artists to draw the diagram you see. What it means is that in order to give one of our National Affairs writers, Paul O'Neil, all the information he needed we called on our Los Angeles, San Francisco and Washington bureaus to interview the people who could supply it, put our researchers here in Manhattan to work culling the material we already had in our morgue and supplementing it with local interviews...
Meanwhile, Artzybasheff's cover portrait of Giannini was rolling off the press at the rate of 20,000 an hour, and illustration for the story was piling up for final selection. Assistant Managing Editor Dana Tasker had okayed the press proof of Artzybasheff's cover, helped plan the map of California and the San Francisco picture layout...
...only casualty in this involved process was Lockett, who had to interview Giannini on the wide-open sun deck of his hotel and on the unsheltered Florida beaches. "Oh," said Giannini, "you'll tan." Lockett knew better. As usual, he just burned and peeled...