Word: gillettee
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Dates: during 1980-1989
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The most important ideological element in American history has been the desperate search for the Big Score, the Real Deal, the pot of gold at the end of the red, white, and blue rainbow. The quest for the material epiphany to the American dream attracts thousands to Hollywood. Las Vegas...
With matters this bad, the only direction in which a real plot can go is down--and this Gillette's does rapidly. Mickey's goods get ripped off, and Bobby is nailed to the floor by an angry biker. Disgusted by the venality of human beings in the city (and...
If Twain were alive today, he certainly would have written about Gillette. A real-life town in the real-life state of Wyoming, Gillette's brief history as a low-life. Mecca combined the worst features of "The Dodge City Story" and "Newark Today." Hauptman believes he has discovered in...
Other winners include Schick, which lags 3-to-1 behind Gillette in the U.S. razor-blade market but leads its archrival 7-to-1 in Japan. Schick introduced a twin-blade cartridge in 1972, one year before Gillette, and has an edge over even Feather, the biggest Japanese company in...
The 1960 H.B.S. graduate adds that participating in cases gives Gillette a chance to "show [its] flag." Being the subject of a B-School study helps raise his company's profile and is sometimes instrumental in recruiting Harvard graduates. As Ryan puts it. "It's very good to be involved...