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During last season's final push for the Ivy League hockey title, senior Scott McCabe and sophomore Liz Gill saw an unusual display from the Harvard fans. The crowds cheered, sang, threw chickens and generally exhibited organized enthusiasm seldom seen in recent memory...

Author: By Marie B. Morris, | Title: Students Organize Booster Club | 10/29/1982 | See Source »

...entire squad expresses unbridled enthusiasm for their Saturday afternoon occupation. They cite a varsity of reasons that attract them to cheering Gill claims "it makes you feel part of the festivities" Ho, who didn't cheer in high school, says "it was something I had always wanted to try." And sophomore Tom Friedman stresses that "cheering has an athletic aspect that makes it a challenge...

Author: By Atony J. Blinken, | Title: Fun on the Sidelines | 10/18/1982 | See Source »

...cheerleaders have to fund themselves. Junior co-captain Christine Ho calculated the women in the group each spent over $ 100 on uniforms and accessories. And away games mean finding transportation because the football team bus has no extra room. "It's a lot of money." says sophomore Liz gill, "but we love cheerleaders enough so that the expense doesn't really matter...

Author: By Atony J. Blinken, | Title: Fun on the Sidelines | 10/18/1982 | See Source »

...bottom line for the cheerleading squad is fan appreciation. And that is clearly on the rise. "People really made fun of last year's squad," says Gill. "That hasn't been the case this season. "Ho adds that "it's been getting better and better. We definitely have a more talented group now and the fans are noticing...

Author: By Atony J. Blinken, | Title: Fun on the Sidelines | 10/18/1982 | See Source »

...socially and culturally responsible personality. It should be a tastemaker and thought provoker. It should contribute to civilization." The result was Container's famous 20-year advertising campaign featuring "Great Ideas of Western Man," with illustrations by such notable artists as Ben Shahn, Ernest Trova and James Gill...

Author: /time Magazine | Title: Design: Heraldry for the Industrial Age | 10/18/1982 | See Source »

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