Word: gimbels
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Dates: during 1940-1949
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...once-great trading post of Vincennes, Ind., there is no longer a Gimbel Brothers-owned store; but four Gimbels went there last week to honor their tribe and business, founded there just 100 years ago. At table's head sat Grandson Bernard, president of Gimbel Brothers, Inc. and present family hetman. Knowing his genealogy as well as his retailing (to a Gimbel, the two are one), Bernard proudly enumerated the far-flung Gimbel line...
When 20-year-old Adam, immigrant Bavarian peddler, opened his "Palace of Trade" in Vincennes in 1842, his policies looked mighty suspicious to the 1,700 townspeople: no haggling, one price to all. But it worked. His seven sons, banding together as the Gimbel Brothers, mushroomed the business into a chain of nine great stores, whose sales in 1941 were probably about $115,000,000, profits (before taxes...
Isaac, Adam's second son, was the spark plug. He started the tradition that every Gimbel should start at the bottom of the retail ladder, work up. Practically every male Gimbel since has done so, though not all stuck...
Bernard is Isaac's oldest son. Big, barrel-chested, clean-living, popular, he was an amateur boxer in his youth, owns Bellows' Stag at Sharkey's, and is called "Uncle Bernie" by the children of his friend Gene Tunney. He achieved his Gimbel hegemony partly through the backing of Julius Rosenwald, then financially interested. Close friend of Horace Saks, Bernard promoted the Saks-Gimbel merger in 1923. Bernard and Horace worked out the deal while riding on a coffin in a baggage car, the smoking car being too crowded...
...Ayres & Co., Indianapolis; Barker Bros. Corp., Los Angeles; Bloomingdale's, Manhattan; Famous-Barr Co., St. Louis; Marshall Field & Co., Chicago; Gimbel Bros., Philadelphia; Jordan Marsh Co., Boston; The Halle Bros. Co., Cleveland; The J. L. Hudson Co., Detroit; Kaufmann Department Stores, Inc., Pittsburgh; The F. & R. Lazarus & Co., Columbus; Wolf & Dessauer, Fort Wayne...