Word: gimmick
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...current production by the Harvard Gilbert and Sullivan Players, although gimmick-ridden, is a fine one, with choreography that seems to belong in a far more lavish production, and excellent performances by the principals. The crew of the famous ship whirls and leaps in a comic dance, with several planned encores. The dancing is excellent, but at times choreographer Ruth Perrenod and director Lindsay Davis push a little too hard. While Ralph Rackstraw (Thomas Fuller) sings his love Madrigal a member of the chorus and a ballerina waft about the deck of the ship. The scene is syrupy enough without...
Cohen has a persistent gimmick--permitting fellow students to speak verbatim in his pages--that presents more problems in the book's organization. Without any real feel for the speakers (he gives no meaningful background on most of them) the importance of these sometimes blank little speeches is unclear. If they are not padding, they do not add much to the book either...
...what may seem to some to be a dangerously suggestive circulation-promotion gimmick, Forbes magazine President Malcolm Forbes, 54, has taken to the skies in a hot-air balloon. Determined to become the first person to cross the U.S. in a hot-air craft, Forbes took off from Coos Bay, Ore., on Oct. 4. Last week he set down on a farm near Esbon, Kans., the geographical center of the country, which he figures to be about 20 ballooning days from the New Jersey coast. Aeronaut Forbes is not drifting East on a wing and a prayer, however. His entourage...
...some and the disappointment of others, "Love Story" has absolutely nothing to do with Harvard or ice hockey or leukemia. Each week will bring a totally independent one house show, usually along the traditional lines of boy meets girl, and so on. The title of the series--a publicity gimmick from the producers who also created TV's "Bob & Carol & Ted & Alice"--and the movie's theme music will be the only recurring features in the format...
First, there is his tennis game: he got started by two women, Dr. Esther Bartoch (then the number three ranking women's player in Los Angeles) and Eleanor Tennant (who later trained Alice Marble). And under them he perfected the winning softspin game, not to mention the psyche-out gimmick. Then there is the crooked way he rose to wealth: he married it, in Priscilla Wheelan (the Wheelan family was sole owner of American Photograph Corp. and Riggs was handed one of its executive positions). He settled down in the corporate saddle for several lazy years -- now that's hardly...