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Word: gimmick (lookup in dictionary) (lookup stats)
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...productions; it also represented a low-water mark for political rhetoric. Susan Molinari, in her chirpy keynote speech, sounded like a PTA president urging more money for the school gym. Even Elizabeth Dole's acclaimed "Oprah-style" turn on the convention floor was the sort of motivational-speaker gimmick that plays better in person than on the TV screen; we've seen this act in too many infomercials...

Author: /time Magazine | Title: THE LAST TV SHOW | 8/26/1996 | See Source »

...problems he does identify, Perot will need to come up with some answers this time around. He has wavered on prospective solutions. He initially derided the balanced-budget amendment as a gimmick and then embraced it. He pressed for a substantial increase in the gas tax, then eased off it. He has sought advice from his circle of friends and advisers, but some are dismayed by the candidate's refusal to evolve, suggesting that he's like a Vegas comedian who uses the same jokes over and over, refusing to freshen...

Author: /time Magazine | Title: HIS WAY OR NO WAY | 8/12/1996 | See Source »

...existence of Anonymous, who had an exemption to the Eighth Commandment. Parker now says that in February, "I warned Joe that those unequivocal statements were going to cause him trouble. It's never a good idea not to tell the truth." But Joe didn't listen--the whodunit gimmick was boosting sales--and Parker didn't insist. Instead, Parker published an item by senior editor Jonathan Alter guessing at Anonymous' identity, thus dragging the magazine into Klein's credibility gap. "In retrospect, I shouldn't have published the item. Our interests diverged at that point." Parker has apologized to Alter...

Author: /time Magazine | Title: WASHINGTON DIARY: SAY IT AIN'T SO, JOE KLEIN | 7/29/1996 | See Source »

...American Civil Liberties Union who is working with outraged nanny groups to find "the right case" to challenge the surveillance. He will argue that federal laws prohibiting undisclosed audiotaping should apply to video as well--and that the spying invades privacy. "Hidden cameras," he says, "are a seductive gimmick that gives us the illusion of safety without the reality...

Author: /time Magazine | Title: EYE SPY...THE BABY-SITTER! | 7/22/1996 | See Source »

...yourself at the Sony Cherie any time soon. Here's a guide to the area movie theaters Harvard students are more likely to visit this summer, the "quirk" which makes each theater unique, and why getting there and getting a seat can be a Mission: Impossible. The Theater The Gimmick The Hitch The Brattle Theater Great old and arty movies you'd otherwise have to rent, if you could even find them in video stores. This one's easy to get to--it's right next to HMV in Brattle Square. But getting a seat can still be a struggle...

Author: NO WRITER ATTRIBUTED | Title: Theaters I Have Known | 7/2/1996 | See Source »

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