Word: gimmicked
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Much of the farcical byplay is implicit in the lines; but just as much remains to be invented, and this production is inventive indeed. Dr. Caius' business of hunting for his green box turns into a frantic cat-and-mouse chase through double closet doors--an old gimmick, but still effective. When Falstaff says, "There's my purse," he reluctantly drops a small, silent pouch--obviously empty. The wives make a big point of exchanging the love letters to be sure each has the right one, when both letters are identical. Ford's "The clock gives...
...Bill Carlsen squirting up a shaving-cream snowstorm to Manhattan's arch, smock-coated Tex Antoine drooping a cartoon mustache to pass the same word about rain. There have been politicians (Maryland's Senator John Marshall Butler once sponsored a nightly weather roundup as a campaign gimmick), puppets, and above all, dolls. As one of the largest sponsors of TV weather programs (36 on local stations in the East), the Atlantic Refining Co. has tried its share of stunts. But last week it took its weathermen on a junket to Florida, treated them to a lecture from weather...
...political fighter, he once sank his teeth into an opponent's throat. He billed himself as "Ole Earl," and. if he never became the national figure that Huey unquestionably was, he nonetheless kept Louisiana tightly under his thumb. That is, until recently, when he determined to gimmick his way around the Louisiana prohibition against a second consecutive gubernatorial term by resigning and letting his complaisant Lieutenant Governor run the store until he himself got elected again (TIME...
...tour of Walt's kiddie wonderland that will take in his model of the Matterhorn. a bobsled ride, a ride on a monorail, and the park's newest gimmick: a "Submarine Voyage Beneath the Seven Seas...
...title notwithstanding, Gypsy is a singularly sobersided affair until midway in Act II, when a trio of tassel-tossing campaigners bump, grind and bring down the house in an indelicate air for the G-string called You Gotta Have a Gimmick. Burlesque may have killed vaudeville, but a lot more of it might cure Gypsy...