Word: gimmicked
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...chic, it's porno shtick. But it was fun and funny in a slummy way. That helped make Deep Throat the American public's ideal induction ceremony into hard-core. Sex-film history was repeating itself. The break-out soft-core film, Teas,, had been a comedy with a gimmick (a man is able to see women naked); Throat had a more ingenious twist, was a cleverer film and a genial buoyancy. And where else were audiences going to see a woman with such control over her gag reflex? Granted, when they saw the film, some viewers couldn't control...
It’s all a gimmick that cut outs before it wears too thin, whetting the appetite instead of turning the stomach. The poppy chorus of “BIT RATE VARIATIONS IN B-FLAT (Girl)” can’t fail to please, while “GAMEBOY/HOMEBOY (Que Onda Guero)” finds him once again attempting to rap with typically mixed results...
...switch is that Jingle Bells rings the register. Most stations that change to an all-Christmas format see a spike in ratings. Advertisers flock to these frequencies, betting that holiday songs remind listeners that the season is all about giving--that is, shopping. Nor are all-Christmas formats a gimmick used only by struggling stations; even top stations like New York's WPLJ, whose Top 40 playlist draws a hip audience, have turned to Bing Crosby full time this season...
...youth vote in advance of next month's parliamentary elections, in which Lee's proindependence party, the Taiwan Solidarity Union, is fielding 43 candidates. The Kuomintang party (KMT), which Lee led before being expelled in 2001 for supporting the opposition Democratic Progressive Party, has downplayed Lee's gimmick. "No matter who Lee Teng-hui likes to dress as?be it a clown or comic character?that's his choice," shrugs KMT legislator Lin Yi-shih. "I believe it has a limited impact on young voters." Possibly Lee could pick up senior votes: Edajima is also an octogenarian...
...they’re headed down that familiar dark road, I think we should pause before we assign blame to the promotional muscle of the USPS. You say there’s added pressure now because of this licensing deal, that the band will feel compelled to out-gimmick themselves to cater to a new audience. I don’t see it. The USPS isn’t known for its discerning tastes in indie rock. I tend to think they’ll be satisfied no matter what the next record sounds like. And any new fans...