Word: gimmicks
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...Something's Gotta Give and Wives and Lovers with his sugar-cured ballads. Though his stage personality is about as imposing as his name, he exudes the kind of shy, squinty-eyed sincerity that bowls women over. His songbook is a treatise on good taste, superior arrangements and gimmick-free delivery, after the style of Frank Sinatra, who calls Jones "the best potential singer in the business." Jack, the son of Movie Tenor Allan Jones (Donkey Serenade) and Actress Irene Hervey, grew up "in the trade," spent eight years on the road before Pop decided that he was sincere...
...Murder's devices prove to be just about as hopelessly primitive as that. The dialogue offers a redoubtable challenge to actors required to speak it with straight faces. They get scant help from Director George Englund, who apparently felt stymied by a shocker in which the only new gimmick is the discovery of the wheel...
...government of Formosa recently passed a law aimed at curbing a practice that has long been deplored as a phenomenon of the West: too much sex in ads. Praising the ban on low decolletage and high eroticism, the widely circulated China Post two weeks ago deplored "the gimmick of using sex as a selling point for everything from cough drops to synthetic fabrics. Advertising in Taiwan is often an offense to good taste and an insult to the intelligence." The advertisers have been somewhat more cautious since the law's passage, but, Asia being what it is, the prohibition...
...second thought, they probably will. Its just that they shouldn't. "The problem," as Matthau accurately puts it, "is that I'm too good." Each of his character creations has a fine-tuned completeness that leaves no room for Matthau the personality to peek through. A gimmick a trademark, an image, Matthau does not have: "People either ask me, 'Are you a television actor? or else, 'Are you from Erie, Pa.?' " Playwright Simon says Matthau is "the greatest instinctive actor I ve ever seen " He has turned in impeccable, widely varied performances as a sardonic...
Strange Bedfellows. As an executive of Inter-Allied Petroleum Products, Rock Hudson awaits a promotion to head the firm's European office at $200,000 per annum. "All you need is one reasonably respectable wife," says Public Relations Wizard Gig Young, rabbeting in a plot gimmick designed to keep a flapdoodle comedy from collapsing in the first reel. Of course, Rock has a demiwife (Gina Lollobrigida) ready at hand in London. But Gina is neither respectable nor reasonable. She is a chichi freethinker, addicted to protest marches and The Arts. Rock had been splattered with so much paint...