Word: ginestet
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...heavily to get better; bad winemakers are facing the prospect of being squeezed out; and the rest, the vast majority of producers caught in the middle, are scrambling to build a better future - or selling up. "The crisis is having a salutary effect," says Christian Delpeuch, managing director of Ginestet, one of the biggest trading houses in Bordeaux and former head of the region's wine-industry lobby group...
...cheap alternative to keeping it in oak barrels. And they recently scrapped their regulations on AOC wine to enable producers to make a table wine, to be called Vin de Pays de l'Atlantique. Christian Delpeuch and other Bordeaux merchants aren't waiting. In the conference room at Ginestet, Delpeuch shows off a bottle of his latest creation, aimed at the British market. It is the classic Bordeaux shape, but two elements stand out. The first is a screw top, rather than a traditional cork. The second is the label. The front has a huge drawing of a pretty...
...good winemakers are investing heavily to get better; bad winemakers are facing the prospect of being squeezed out; and the rest, the vast majority caught in the middle, are scrambling to get better--or get out. "The crisis is having a salutary effect," says Christian Delpeuch, managing director of Ginestet, one of the biggest trading houses in Bordeaux and former head of the region's wine-industry lobby group...
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