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Word: giving (lookup in dictionary) (lookup stats)
Dates: during 1940-1949
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These four advertisements about advertising (and two others) have now appeared in 41 million copies of TIME, LIFE and FORTUNE. Those of you who read my Aug. 29 Letter will recall that I said we were running them to give as many people as possible more information about the way advertising works in the public interest. They presented six typical ways in which advertising helps to "create the demand that boosts the production that lowers the cost...

Author: /time Magazine | Title: A Letter From The Publisher, Dec. 5, 1949 | 12/5/1949 | See Source »

...Finally found someone to fill the important job of chairman of the Munitions Board, a post for which the Senate had refused to accept Carl A. Ilgenfritz because he would not give up his $70,000 salary from U.S. Steel. The nominee: Hubert E. Howard, 60-year-old Chicago coal executive, who has been serving as personnel policy chief in the Defense Department...

Author: /time Magazine | Title: PRESIDENCY: Vacation | 12/5/1949 | See Source »

Every metropolitan newspaper in both New York and Boston played the Bingham statement big, with the accent on Harvard giving up "big-time" football. It would be difficult to think up a better way to keep capable football players out of the Yard. The mere statement that Harvard will "give up the big-time" is enough to send most athletic-minded scholars to Princeton and Yale...

Author: By Donald Carswell, | Title: Egg in Your Beer | 12/3/1949 | See Source »

...playing up the "big-time" angle the newspapers have completely subverted the purpose of the alleged University ruling to give some kind of job security to football players. This job ruling represents the first time that the University has ever considered the position of the football player as a special case. It implies at least that Harvard is actually trying to build up a football team by attracting new material. All of which brings us to the peculiar inconsistency of the Bingham statement. While it announces that Harvard will cease to play major league football, it also outlines a concrete...

Author: By Donald Carswell, | Title: Egg in Your Beer | 12/3/1949 | See Source »

...national ones, only special student appeals are listed separately. National and local charities such as the March of Dimes, Red Cross, and Community Fund, are lumped together at the bottom of the card with the statement that the contributor should single out those to which he wishes to give...

Author: NO WRITER ATTRIBUTED | Title: Charities and Council | 12/2/1949 | See Source »

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