Word: glamorizers
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...aviation press had done too good a job of convincing the industry that it needed a mass market for peacetime success, and the mass market could be reached only through mass-circulation magazines and newspapers. Others had a simpler explanation: the war had stripped the helmet-and-goggles glamor from flying, made it commonplace...
B.S.A.A., with the old British fire in its pink Socialist eye, talked about 24-hour service from London to rival Pan American's projected one-day Constellation schedule from New York to Buenos Aires. Last week, B.S.A.A.'s glamor boy and general manager, Air Vice Marshal Donald Bennett, was reported souping up a Mosquito in London to show that it could be done...
Zita Heinmuller, 19, appeared to be the next glamor girl to be trumpeted to literary fame for a fee. Brass-lunged Trumpeter Russell Birdwell (who puffed Nancy Bruff's The Manatee into a brief bestseller) worked on beauteous Zita bright & early: before Zita started her book. The new authoress, daughter of the president of the Longines-Wittnauer Watch Co., Inc. ("the world's most honored watch"), dashed off an outline, flew off to Havana to begin padding it out. Declared Birdwell: she would have the help of "research workers" who were beautiful models. Book's title: Park...
...swashbuckling, 50-year-old glamor boy, had more to him than the demagogical charm that caused a swoon ing woman to cry, "We want sons by Perón." More intelligent than his fellow militarists and politicians, he had noted the cracks in Argentina's feudal structure, turned them to his own ends. His method - the Putsch, suppression of civil liberties, apparent social benefits to the under privileged - was fascist. He had stirred up in the Argentine masses both hope and unrest that would not soon be stilled...
Selznick's dizzy, gee-whiz advance publicity campaign is spearheaded by Anita ("The Face") Colby (TIME, Jan. 8,1945), and three other I.Q. glamor girls who know how to win friends and influence editors. The girls are already on the road, whooping up the picture's merits and trumpeting the number of Gone With the Wind records already shattered. Some of them: shooting time, eight months and three weeks, about a month more than Selznick's GWTW; extras and bit players, 3,000; nine stars, including Joseph Gotten, Gregory Peck, Walter Huston, Lillian Gish and Jennifer (Bernadette...