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Word: glamourize (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...inspiration of Sey Chassler, 56, editor in chief of Redbook. After state equal rights amendments went down to defeat in New York and New Jersey last November, Chassler got on the phone and set up a meeting with the editors of Ms., McCall's, Woman's Day, Glamour and Cosmopolitan to discuss running stories on the ERA timed for the Bicentennial. The group then wrote the editors at other women's magazines asking them to join the effort. Even Chassler was impressed by the concerted response in print. Says he: "Most of the editors are women...

Author: /time Magazine | Title: Forum: The Chassler Connection | 8/16/1976 | See Source »

...degenerated into a trade fair, riddled with favoritism and lobbying. The prize system came under attack for setting artists against each other like cocks in a pit and serving only the dealers' interests. None of the slightly tacky glamour of the Biennale, with its conspiratorial gossip, could restore its lost prestige. Even the system of national exhibitions, organized by the cultural attaches of the world, took on a form of threadbare officialese. In 1968 the prizes were abandoned, but Italian students, demonstrating against "cultural imperialism," almost closed the Biennale. Then, woefully unsure of itself, the festival staggered toward...

Author: /time Magazine | Title: Art: Phoenix in Venice | 7/26/1976 | See Source »

...grande dame v. the showgirl v. the teenybopper. As the experts see it, the women's gymnastics competition in Montreal is a three-way toss-up-with a half-twist, double back somersault, of course. Returning to defend her championship in what has become the glamour-girl event for Olympic TV audiences is Russia's Ludmilla Turishcheva, 23, the all-round competition gold-medalist at Munich, renowned for her controlled grace and classical repertory. The cameraman's favorite will be Turishcheva's celebrated teammate, Firefly Olga Korbut, 21, who flipped, tumbled, smiled and cried both herself...

Author: /time Magazine | Title: GYMNASTICS: ROUGH AND TUMBLE | 7/19/1976 | See Source »

...late 1960s and early '70s. For years before that, Wall Streeters thought that a P/E of 10 to 15 was normal for most companies. But as the economy rolled through the late 1960s without recession, investors got the naive idea that profits, particularly of some growth or "glamour" companies, would keep on rising rapidly forever-so that almost no price was too high to pay for the prospect of sharing in future earnings. Before the crash came in 1973-74, P/E ratios of growth companies had been bid up to stratospheric levels that the Dow Jones P/E average never...

Author: /time Magazine | Title: STOCK MARKET: Low Prices for Profits | 5/24/1976 | See Source »

...budgets, promises to turn into one of the flashiest tussles ever. Polaroid chose Oscar night last month to introduce its Pronto instant-picture camera before a television audience of millions; it backed up that campaign with an advertising blitz in national magazines. Kodak has the same eye for glamour. Capitalizing on the Bicentennial, it will begin national marketing of its new cameras on July 4, although some cameras will be sold before that...

Author: /time Magazine | Title: PHOTOGRAPHY: Instant Battle: Kodak v. Polaroid | 4/26/1976 | See Source »

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