Word: glamourize
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Dates: during 1970-1979
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...natural advantage in gaining access to Congressmen. Not many Congressmen can afford to turn away the head of a $50 billion corporation. In fact, many members of Congress welcome the CEOs, soaking up the glamour associated with extreme wealth. In the 95th Congress, Senator Howard O. Metzenbaum (D-Ohio) asked deButts to lunch to discuss public governance of the corporation, while Senator Jacob Javits (R-N.Y.) contacted deButts to solicit the business community's help on urban problems...
Frank Mankiewicz, president of National Public Radio, a network of 217 stations, doubts that these stations, which lack TV's glamour, could ever attract much money from listeners. "It's hard to get an audience for fund raising," he says, "let alone raise the funds." For NPR, the matching grant scheme could be a death sentence...
Paul Lyet (pronounced lee-ay) is a plain-spoken fellow, but when he talks to the troops about tomorrow's opportunities he takes on the fervor, if not the glamour, of George C. Scott playing Patton. Sperry expects the 1980s to be an era of tremendous growth, nourished by technology just beginning to emerge from the labs. In five years, computers will be at least twice as fast and capacious as they are today; new airline navigation projects will make travel much safer. Most important, says Lyet, there is large opportunity, fed by need, for U.S. companies to expand...
...Wall Street glamour stock whose price once soared to a lofty $733 per share, is finally coming down to earth. Last week the $18 billion-a-year computer giant announced a 4-for-1 stock split effective next May. That ought to bring the price of a single share down from about $284 last week to somewhere around $70-the lowest since 1932 and, for the first time in decades, within the reach of the average buyer. Says IBM Chairman and Chief Executive Frank T. Cary: "We want to make our stock more attractive to the small investor...
This nascent "it," a combination of glamour and whatever it is that makes cookies tough, belonged to a teen-age girl from New York City, born Betty Perske and metamorphosed by Hawks and Warner Bros., publicity department into Lauren Bacall. She was the kind of sex symbol a fella could swap wisecracks with and then bring home to Mother. She became an instant addition to the fantasy lives of American males when she huskily told Humphrey Bogart in To Have and Have Not, "If you want anything, just whistle...