Word: glamourize
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Dates: during 1970-1979
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...only thing that will turn a man's head faster than a passing pretty girl is an antique car moving majestically down the slow lane on a sunny Sunday afternoon. Duesenberg, Auburn, Cord, Marmon, Stutz, Fierce-Arrow and Franklin have the glamour of old movie stars-and are usually better preserved. The value of these classics now runs into six figures. American Classic Cars by Henry Rasmussen (Picturama/Schocken; unpaged; $24.50) allows the subcompact set to relive the golden age of the luxury automobile. A look at masterpieces as rare as a glimpse of Garbo...
...York Times was stripped of his theater post last March. Enter Australian Press Baron Rupert Murdoch, who hired Barnes for his afternoon paper, the New York Post. Says the Oxford-educated Barnes: "Anyone attached to the New York Times has a kind of instant credibility and instant glamour. One wonders how much that is a cloak bestowed by the paper and how much it is one's own. I felt it was more challenging to be without the Times rather than with the Times." Better yet, Barnes gets back on the aisle...
...successful team, competition is not always the glamour that many make...
...COURSE, HIRSCH would have a hard time convincing a lot of poor people in industrial societies that what they really want is the status and not the material good itself. One doesn't see much glamour in transportation, decent nutrition, heating and a myriad of other needed goods. It is much easier for someone who lacks nothing or very little to say that material goods themselves do not breed happiness...
...successful companies have done far worse than the averages indicate. The Singer Co. hit a price peak of over $93 a share in 1972; it is now down to around $24. DuPont stock, at about 113, is selling for less than half its price of 261 in 1965. Among glamour issues, Polaroid has nosedived from a high of 149 in 1972 to around 30 now. Most startling of all: General Motors shares peaked out at almost 114 in 1965 and are now down to around 65-even though GM's profits, running more than $1 billion in the second...