Word: glamourizer
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Dates: during 1980-1989
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When businessmen contemplate the success of MTV, they are often as envious as a teen-ager looking at his favorite rock musician. The round-the-clock music-video network carries all the trappings of a corporate superstar. Little more than three years old, MTV already boasts publicity, glamour and millions of loyal viewers. As a result, the cable channel now faces another consequence of success: hungry competitors...
Bitches, saints or role models, TV's glamour queens ride high...
Alexis, daahr-ling. Of course we know that you and Dynasty are simply the last word in TV glamour. But have you noticed the crowd you have attracted lately? That nasty Morgan Fairchild on Paper Dolls makes and breaks the careers of models half her age with the flick of a fingernail and looks smashing while doing it. The women of Dallas have taken a page from your book and hired their own designer to come up with dazzling new outfits to wear around Southfork. Even TV detectives, for heaven's sake, are starting to look like fashion spreads...
...Touch of Yogurt. As Robert McMath, chairman of Marketing Intelligence Service, a New York consulting group, points out, "People weren't interested in putting yogurt on their hair, despite the fact that it may be good for it. Maybe they should have called it A Touch of Glamour, with Yogurt...
...time for a change. But does that mean fashion is harking back to the '60s? Probably not. For one thing, it is no longer possible for anyone to dictate to women the way designers and the glamour press did 20 years ago. Consciousness has soared higher than any hem. Norma Kamali speaks for her customers when she says, "As a woman I don't want anybody telling me how I have to look, and I don't want to tell anybody, 'This is what you have to do.' " Most of her colleagues no longer want...