Word: glo
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Dates: during 1990-1999
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Witness, for example, the fate of a recent advertising creation, a wacky, Day-Glo pink duck, an escapee from the Cadillac crest, that has been playing a lead cartoon role in ads for the '97 Catera. The "Caddy that zigs" is aimed at younger, entry-level luxury buyers in their 30s and 40s, almost a generation behind most traditional Cadillac owners. The duck may entertain such prospects, but it also infuriated many Cadillac loyalists and even some of GM's top brass. In the past, the duck and the campaign (as well as whoever was in charge) might have ended...
...once believed GETTING STONED to be a beneficial experience, teaching tolerance, since it rendered all co-users equally attractive and all rock bands equally talented. I may also have believed that GETTING STONED engendered profound INSIGHTS, which I may have, at least once, attempted to record with a Day-Glo marker on the back of an empty doughnut box (in Molinari's world, this would be known as a "LAB REPORT...
Smokey Joe's Cafe is as colorful and jaunty as the Day-Glo zoot suit that comes to life and struts through the Shoppin' for Clothes number. Choreographer Joey McKneely gives the performers a killer aerobic workout. When they're not executing brisk parodies of the goofy-cool footwork done by every backup group in the '50s, they are sexily slow dancing to L&S's low-tempo stuff or, in a gorgeous version of Spanish Harlem, bringing ballet to the barrio. These cats can sing too, both as solo stunners-check out Victor Trent Cook's rabid virtuosity...
Star Trek has evolved over the years from the brash, sometimes campy original series, with its Day-Glo colors and dime-store special effects, to the more meditative, slickly produced Next Generation, to the relatively conventional action-flick pleasures of the feature films. In all its incarnations, however, Star Trek conveys Roddenberry's optimistic view of the future. Sinister forces and evil aliens might lurk behind every star cluster, but on the bridge of the Enterprise, people of various races, cultures and planets work in utopian harmony. Their adventures, in the early days, were often allegories for earthbound problems like...
...your eyes adjust to the glare. The stage is framed by a painted screen decorated with cheesy '50s icons (tail fins, an "I Like Ike" button) and the omnipresent numerals 1-9-5-7. (That's the year, get it?) Howell Binkley's lighting comes in the same day glo hues, and succeeds most notably when the choreography is silhouetted against bright orange and yellow backlight. The costuming is outrageously gaudy; after the fifth combination of pink and black leather you begin to long for some nice pastels...