Word: gm
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Dates: during 1970-1979
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...least most union demands, while a strike now against Chrysler or American Motors might permanently cripple those companies. General Motors is stronger still, but striking it would be far more costly to the union. The $175 million U.A.W. strike fund would be exhausted in only nine weeks in a GM walkout, but would finance 16 weeks of benefits at Ford...
High Hopes. A peaceful and moderate settlement would be good for the economy. Automakers are looking forward to a banner year in 1977 with GM Chairman Thomas Aquinas Murphy last week predicting that car and truck sales will surpass the record 14.6 million of 1973. One reason: GM is unveiling a line of cars that will average 18.3 miles per gallon, or 10% more than the '76 models. As expected, GM also announced price increases, averaging about 6%, that will push the price tag for a typical car to about $6,000 (the average 1967 GM auto cost...
...reputation for both militance and pragmatism, first by organizing boycotts that forced scores of Philadelphia businesses to hire more black workers, then by setting up a nationwide string of training centers that teach blacks skills ranging from upholstering to air-traffic control. In an uncompromising statement accepting the GM post, Sullivan insisted that he would not become an apologist for tokenism-indeed, that he would soon resign if blacks did not make large and measurable gains in working for and dealing with GM...
...gray in his curly hair, is still on the board-and how much difference has his presence made? It is not easy to say; he has experienced a mixture of satisfactions and disappointments. In a preacher's emphatic voice, he ticks off a list of ways in which GM has used its power to aid black-owned businesses. During his five years, Sullivan boasts, the auto giant has increased its advertising in black publications from 66,000 lines annually to 1.3 million, has opened an account in every one of the nation's 84 black-owned banks...
...gains for the blacks who work for GM have been less spectacular. Sullivan claims that GM has placed more than 5,000 blacks in white-collar jobs since he joined the company, and added 2,500 more black journeymen and apprentices. Still, blacks last year filled 16.8% of GM's blue-collar jobs-no more than in 1972-and 7% of the white-collar posts, the same proportion as in 1973. When Sullivan became a director, he called loudly for "more black dealerships-I don't mean ten more or 20 more, I mean hundreds more, ultimately." Nonetheless...