Word: gm
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Dates: during 2000-2009
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DePodesta has spent the past five years as the assistant to the Oakland Athletics’ GM Billy Bean, and was expected to take over for Bean in November 2002 when it seemed that Bean was going to become the new GM position for the Red Sox, but Bean changed his mind and stayed in Oakland...
...sales remain stalled. The manufacturers' response? Slash prices. Less than four months after it launched its new flagship Golf, Volkswagen last week announced it is throwing in free air-conditioning, the equivalent of an 8% discount on its base model. The move follows a 31,085 rebate offered by GM's Opel to early buyers of its new Astra, which is set to launch in March. In the U.K., many dealers now offer 0% financing - for years used to prop up the U.S. market - as a lure. "From the consumer's point of view, it's paradise...
...Franken Beer Ahead of E.U. rules requiring the labeling of GM foods from April, a Swedish brewer is testing consumers' stomachs for biotech produce with a lager brewed with GM corn from Germany...
Perhaps the most innovative of GM's new cars is the Malibu Maxx, a cross between a sedan and an SUV. It was designed in part by Saab, as are the Cobalt and the new Pontiac G6 sedan. The Maxx offers excellent ride and handling, rear seats that recline and slide back for added legroom, and a hatchback that opens to a generous-size trunk. Rear-seat passengers even get their own skylight, with adjustable sunshades for each passenger. "The old Malibu was a very average car," says Consumer Reports' David Champion. "We're very impressed with the new model...
...overhauls its product lineup, GM is also improving financially. Although the company has relied heavily on buyer incentives to hold on to its 28% market share, it is still turning a profit. In 2002 GM earned $1.7 billion on sales of $187 billion. By keeping production costs in check and reducing its pension liability with a more risk-averse portfolio, GM impressed investors enough to end 2003 with its stock price up 37%. GM also boasts the highest productivity of the Big Three, requiring 36.7 worker-hours to build a vehicle, compared with nearly 40 at Ford, according...