Word: gmbh
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...most recent example-have actually died. To remedy this situation and to avoid huge inheritance taxes, many German firms are turning over ownership to corporate foundations. Last week, in the biggest such move so far, a foundation took over the automotive and electronics empire of Robert Bosch GMBH, one of West Germany's largest appliance makers...
...nightmare started in the West German town of Stolberg, near Aachen, in 1954, when laboratory chemists synthesized the drug for the firm of Chemie Gruenenthal GmbH. After three years of testing with animals, thalidomide was judged so safe that it was approved for over-the-counter sale, with no prescription needed, throughout West Germany...
...Madison Avenue invasion of West Germany. Advertising in Europe's most affluent nation has risen into a billion-dollar-a-year business, up more than 300% in the past decade, and U.S. agencies are leading the field. A subsidiary of McCann-Erickson, called H. K. McCann GmbH, is now the largest advertising agency in Germany, with billings of $25 million; it has made "4711" cologne Germany's biggest TV advertiser, and pushes 30 other products ranging from Opel cars to Henkel soaps. In second place, with billings approaching $20 million, is J. Walter Thompson, which has helped...
...People's Car. Nowhere is the resurgence of German men and machines more evident than in Germany's No. 1 auto company, Volkswagenwerk GMBH, and its boss, Heinz Nordhoff, 55, a compact (5 ft. 10½ in., 165 Ibs.) man with the steady eyes of a production whiz and the courtly manners of a diplomat. Six years ago, both Nordhoff and Volkswagen were part of the wreckage as Germany itself lay in the gutter of the world...