Word: goad
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Dates: during 1940-1949
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...human donkey requires either a carrot in front or a stick behind to goad it into activity. It is fashionable at the moment to argue that the carrot is the more important of the two: "incentive" is the watchword, and all classes of the community are busy arguing that if only they are given a little bit more in the way of incentive (at the expense of the rest of the community) they will respond with more activity. ... But it is probably more realistic (though it has that touch of brutal cynicism that is so much frowned upon these days...
...magazine was often hard to read, but-like Croly's tortured editorials, written in an agonized longhand-served its high purpose for 15 years: "to goad public opinion into being more vigilant and hospitable." When Editor Croly died in 1930, his paper went from bluestocking to parlor pink, and his galaxy of talent flew apart. Often, under Bruce Bliven, the NR was peas-in-a-pod with the Nation and, for a brief period (1935), it adhered to a Marxist line.* By the time Willard Straight's son joined the staff, Croly's shadow on the magazine...
Hope & Fear. Through gall and goad, the ricksha man has clung to his calling. Hong owners exploit him ("They are blackhearted," he complains-in Shanghai, before last week's strike, they upped their daily rentals from 60? to $2.60), moneylenders gouge him, racketeers batten on him. Yet, in 1918 in Shanghai, he took up bamboo sticks and iron bars to destroy the alien trolleys that menaced his means of meager livelihood-which, after all, is better than that of millions of his fellows...
...Perc, both leader and goad of the brothers, was make-up man for First National (later Warner Bros.), where he has stayed ever since. There he has quietly revolutionized makeup. First he invented the panchromatic base, a tan cream which would evenly reflect all lights, thus keep faces or lips from fading out. Then came the "hair lace wig," which added years of professional life to balding oldsters like Bing Crosby, Charles Boyer, Jack Benny and Fred Astaire, and molded rubber faces for Frankenstein's monster & Mr. Hyde. He also devised a foolproof method for other make...
Said Lieut. Goad, in Calcutta: "I am a lucky...