Word: godzilla
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Dates: during 2000-2009
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...true you turned down the role of Agent Smith in The Matrix to be in Godzilla...
...Fortnight had a winner with The Host, which imagines a sea monster, Nessie mixed with Godzilla, rising from the Han River to terrorize the good people of Seoul. Variety's Todd McCarthy called it the surprise hit of the Festival, saying it "provoked widespread comparison to Jaws and Alien in its scare quotient and filmmaking expertise." So many buyers were turned away from packed early screenings that more had to be scheduled...
...genre program. But can The Host break the longstanding tradition of horror-fan xenophobia and be a stateside hit in its Korean-language version? Or will it be re-tinkered into a dubbed version with American actors in extra scenes, as Raymond Burr was shoehorned into the original 1954 Godzilla? Only time, and exhibitors' avarice, will tell...
Macy's first advantage is size. "It's now got the potential to be a Godzilla," says David Wolfe, a fashion retail consultant for the Doneger Group in New York City. Like Wal-Mart in the discount world, Macy's will wield a big and powerful roar that gives it leverage to get the best prices and exclusive products from vendors. But the recent history of retail suggests that size alone may not work. The most successful retailers have found their footing by focusing on one slice of the market. Luxury purveyors like Neiman Marcus, Nordstrom and Bloomingdale...
...retail Godzilla to perform that delicate merchandising dance, Macy's must use its marketing skill and purchasing muscle to manage a distinctive yet reasonably priced line of products and sell it in stores that, well, aren't exactly famous for their excitement. "It's easy to put names on all those doors," says consultant Wendy Leibmann of WSL Strategic Retail. "But the big challenge is to create a compelling retail environment...