Word: goldstar
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Dates: during 2000-2009
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...because the agendas are aligned," says Jon Cohen, co-president of Cornerstone Promotion, which does music marketing. Regardless, most everybody agrees this particular deal would be a no-brainer for Madonna. "She is 49 years old and this is enormous risk mitigation," says Jim McCarthy, CEO of Goldstar Events, a ticketing distributor...
...alert and awake," says LG's Woo. "This has helped us compete in overseas markets as well. I can be more successful with Samsung's success." LG's first crack at the U.S. market ended in disappointment. Beginning in the 1980s, LG sold cheap TVs under the brand Goldstar, after the company's former name, Lucky-Goldstar. In 1995, LG purchased American TV maker Zenith Electronics Corp. and began using that moniker on its products. But four years later, Zenith filed for bankruptcy, a victim of cutthroat competition. To avoid a repeat of that failure, LG was content until recently...
...first crack at the U.S. market ended in disappointment. Beginning in the 1980s, LG sold cheap TVs under the brand Goldstar, after the company's former name, Lucky-Goldstar. In 1995, LG purchased American TV maker Zenith Electronics Corp. and began using that moniker on its products. But four years later, Zenith filed for bankruptcy, a victim of cutthroat competition. To avoid a repeat of that failure, LG was content until recently to supply other companies with appliances that sell in the U.S. under their own brands. Chances are, the average American may own an LG-made product...