Word: golfed
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Dates: during 2000-2009
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...following afternoon, during NBC's telecast of the Chevron World Challenge, a golf tournament that raises money for Woods' foundation, it was: Tiger who? At the top of the program, NBC anchor Dan Hicks read a statement from Woods, who skipped the tournament, officially because of injuries sustained during his mysterious car crash. The statement thanked Woods' sponsors, and the infamous word transgressions was never uttered, not even once. The cameras then tailed the likes of Jim Furyk and Graeme McDowell around the course, the unacknowledged elephant squatting on every tee, blanketing every bunker shot. Awkward...
...scandal over Tiger Woods' alleged multiple affairs keeps expanding, NBC's experience that afternoon underscores the tricky lie in which the networks that broadcast golf now find themselves. No single athlete has the power to propel, or derail, his sport more than Woods. He's the meal ticket, the key to big ratings, and it's in each network's interest to stay in Woods' good graces - whatever that means...
Granted, no one has ever mistaken sports programming for 60 Minutes. But sportscasters still owe us an honest minute or two to dissect the golf story of the year, if not the decade. Especially when the story is exploding, and you are stuck with the somewhat sad irony of the Woods saga's unfolding during the same week as his charity tournament. (See the top 10 scandals...
...Golf Channel, whose very existence can be credited to Woods, is similarly skirting the issue. "We had news reporters all over the place on Friday [Nov. 27, the day when Woods' car accident went public] and Saturday and Sunday and Monday," says Tom Stathakes, programming chief for the Golf Channel. "But I'm not in the business of talking about 10 of Tiger's girlfriends...
TIME asked the three networks that broadcast major golf events - NBC, CBS and ABC/ESPN - to talk about how they have handled the issue. Why did NBC pretty much ignore the scandal last weekend? Dick Ebersol, president of NBC Sports, offered only this pabulum: "We said what we thought was appropriate to be said given the continuing tabloid nature of the story. We were there to cover a golfing competition. I'm certain there will be a much clearer set of established facts when our PGA Tour coverage resumes next year." CBS will broadcast what some golf pundits expect...