Word: good
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Dates: during 2000-2009
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...trend does have detractors. "Sponsored Tweets is controversial," acknowledges Robin Dance, a part-time fundraiser and blogger from Chattanooga, Tenn., who has amassed a 2,800-plus-strong Twitter following and has also tweeted for Kmart. "I've had good friends and fellow bloggers say they have no use for Sponsored Tweets and will unfollow me if I use it. They say I'm selling out, that it's Twitter blasphemy...
There's a cost for tweeters too. Stuffing your Twitter feed with advertisements is a good way to lose followers--and even real friends. "I do understand the arguments against Sponsored Tweets," says Dance, the Tennessee blogger, who plans to take fuller advantage of the service (she won't disclose her price). "But ... there's nothing subversive about it. It's just a little payback for the four years of my life I've invested in my blog...
...speak ill of two very good writers: Nick Hornby and Lorrie Moore. Hornby's new book, Juliet, Naked (Riverhead; 416 pages), is an example of what you might call iPod lit--Arthur Phillips' The Song Is You would be another--novels that meditate on the paradoxical mixture of intimacy and estrangement that arises from listening to digitally recorded music, or really from any human interaction mediated by the Internet. In the case of Juliet, Naked, the music is by Tucker Crowe, a legendary (fictional) singer-songwriter who was last heard from in 1986 but who still has rabid online followers...
...self-esteem. As the drifts of perfectly turned moments mount up about the reader's shoulders, along with a corresponding paucity of dramatic incident, forward motion becomes increasingly difficult. Moore is a great writer, but you wish that every once in a while, she would settle for just being good...
...special section to healthful products, featured along with a Nutrition Detectives logo. On a recent visit to the local supermarket, Greg Gilliam was pleasantly surprised to hear that the store had done one better--by bringing in a nutritionist to advise shoppers on how to whip up tasty, good-for-the-family meals. "If a family sat down with somebody like that, they could find very practical ways to put healthy eating ideas into play," says Greg...