Word: goodness
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Other groups are content to rely primarily on good old-fashioned word of mouth. HRDC Publicity Coordinator Isabel Q. Carey ’12 said, “I want the performers to come from as diverse a population in the arts community as possible, so that they will draw as many diverse friend groups as possible within the arts community.” Thus the construction of the program can be a form of publicity itself...
However, making people aware of an event isn’t enough. There is also the matter of getting the audience to lighten its collective wallet for a good cause...
...HRDC benefit did not charge at the door of the Loeb Ex; the association wanted to continue the venue’s tradition of free admission. The benefit, therefore, depended entirely on the good will of its audience members. The suggested donation was five dollars. Likewise, admission to the Poets for Haiti event is free with a requested donation of ten dollars...
Sillah said of the organizers of the benefit concert, “We were thinking overall that since there’s so much artistic talent at Harvard, [the arts are] a good way to engage the entire community.” Selling merchandise may be one way to raise funds, but one can buy a t-shirt alone. “Harvard for Haiti” filled Sanders Theatre as successfully as the convocation for the late Sen. Edward M. Kennedy ’54, or the first lecture of the popular course Moral Reasoning 22: Justice...
...Kirkland House, closed his speech with a quote from photographer Sebastiao Salgado: “How can we claim ‘compassion fatigue’ when we show no sign of consumption fatigue?” he said. The sentiment that we who are lucky should share our good fortune ran through the event. One particularly resonant image from the PIH slide show featured at the concert was a child amputee in a wheelbarrow, being pushed through the streets of Port-Au-Prince by a more fortunate Haitian...