Word: goodyears
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...effort to pull the snow-tire market out of its skid, all four major tire manufacturers (Goodyear, B.F. Goodrich, Uniroyal and Firestone) are now promoting new nonstudded winter radial tires. They are made of soft, "sticky" chemical compounds that remain pliable at low temperatures and, according to manufacturers, provide superior traction on ice-and snow-covered roads. In general, they cost slightly more (between $60 and $100 each) than hard-compound radials, but they may not last as long...
...those claims are likely to cost them sales. So far their solution has been to plug their new "sticky" tires heavily on TV and seek in other ways to get across the message that motorists still need snow tires to get around in the heaviest snows and on ice. Goodyear, for example, is passing around to editors a release, written like a news story that gingerly notes "there is no mention of ice traction in the GM declaration." Also, the release politely points out that-according to a survey by the Tire Industry Safety Council-mail carriers and highway patrols...
...problem first surfaced in 1973, when the Watergate special prosecutor's office discovered that Gulf had illegally contributed about $150,000 to the 1972 campaigns of various politicians. Several other corporations-among them, Northrop, 3-M, Goodyear and American Airlines-have admitted making the same type of illicit contribution. But there was something strange about Gulfs case. Though other companies admitted that top executives knew about the gifts, Gulfs man on the spot was only its lobbying chief in Washington: Vice President Claude C. Wild...
...crowd were obviously burdened with the choice: Should they cheer for BC and pray for Notre Dame or cheer for ND and pray for the Eagles? There was also a clear David-and Goliath parallel here with the bulk of the crowd in the kid's corner. The Goodyear blimp looked on uncommittedly...
Signs of industrial affluence greeted the visitors-some 200 Protestant and Roman Catholic theologians, social scientists and assorted activists from North and South America-almost from the moment they arrived in Detroit last week. Even in a recession year, the Goodyear billboard near the airport was totting up by the seconds the autos manufactured in 1975: 3,835,001; 3,835,002. But deeper in the city the scene turned bleak: shuttered stores, decaying neighborhoods, jobless men wandering the streets. The contrast seemed particularly telling to the travelers, who had come to the Motor City for a conference on Christian...