Word: gourmets
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...away from such freak items as smoked whale steak and chocolate-covered ants, its goodies run the gamut from terrapin stew to mushrooms grown in Parisian caves and frozen coquilles St.Jacques in real shells. Its private brand of Kentucky bourbon is a best seller in New England. Despite its gourmet eminence, S.S. Pierce ran into trouble when supermarkets began stocking rival specialty foods to lure the well-to-do. Sales have stagnated around $35 million a year for a decade, and profits have lately dwindled to the vanishing point. Incoming President Williams hopes to beef up merchandising, tighten up controls...
...Spared any sign of ullage (loss from leakage or evaporation) in the 227 years since the dry white wine, similar to a Madeira, was bottled on the island of Tenerife, it is almost the sole survivor of its epoch. But is it any good? Its new owner, Professional Gourmet Maurice C. Dreicer of New York, who paid $518 for his bottle of Canary-highest price ever for a single bottle of wine-is in no mood to put it to the test himself. He plans, instead, to carry it gently back to the Canary Islands, where he maintains an apartment...
...gourmet knows, the place to learn a chef's secrets is in his kitchen rather than at the table. Similarly, the place to understand a conductor's skills is at his rehearsals rather than at a concert. In the case of Arturo Toscanini, not only the keys to his greatness but also some of his finest performances were to be heard at rehearsals. "Any body who missed them, missed Toscanini," says Violist Nicolas Moldavan, who played under the maestro in the NBC Symphony. "That was where there were the moments of beauty and intensity that only Toscanini could...
FRANCE still offers Paris as its main (and very expensive) attraction. This year, to add some zing to the traditional cathedral and cháteau trips, there is an association called Relais de Campagne to plan gourmet tours of 76 superb country inns in the provinces. Up for rediscovery this season: Périgord, a dreamy river-filled region of south-central France long famed for its truffles, which offers splendid, inexpensive food, as well as a growing number of excellent hotels...
Cussing & Calamity Janes. Braniff International tried to have it both ways, one day running a full-page "weight watcher's guide to Dallas" listing its low, medium-and high-calorie flights, the next day taking a two-page newspa per ad to boast about its gourmet delicacies plus special treatment for "those stubborn few who don't like perfect martinis. We let you mix your own." On its Chicago-New York flight, United was gunning for the tired businessman, with a whole plane turned into a men-only compartment, where commuting executives are free to cuss, smoke cigars...