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...name of all that is reasonable, what makes the Secretary of Agriculture believe that, if controls are lifted from wheat, farmers will promptly plant so much wheat that the country will be swimming under a wave of shifting tides of golden grain...

Author: /time Magazine | Title: Letters: May 3, 1963 | 5/3/1963 | See Source »

...Government should offer to sell each farmer as much grain as would normally be grown in one year, at a price slightly less than it would cost the farmer to grow it. The farmer would take a one-year vacation. The Government, instead of spending money, would get some of it back. Storage costs would be eliminated. The taxpayer would get some relief...

Author: /time Magazine | Title: Letters: Apr. 12, 1963 | 4/12/1963 | See Source »

Freeman claims that his 1962 feed grain program was a "dramatic success." He points to sharp drops in the CCC's inventories of corn and other feed grains. That claim is sharply disputed by President Charles Shuman of the National Farm Bureau Federation, biggest of U.S. farmer organizations. Freeman's 1962 feed grain venture, says Shuman, cost about $768 million in diversion payments, with additional expenditures for higher price supports and extra administrative expenses. For its money, argues Shuman, the Agriculture Department got too little: the farmers participating in the program increased their per-acre yields so effectively...

Author: /time Magazine | Title: Agriculture: A Hard Row to Hoe | 4/5/1963 | See Source »

...into the final week, the impression was widespread that Pearson and the Liberals were ahead, but not decisively. Many thought that the Liberals might win about 120 seats, short of the 134 seats needed to form a majority government in Parliament. Ontario was strongly Liberal; the prairies, prosperous from grain sales to Red China, were for Diefenbaker. But Quebec flamed with French Canadian nationalism and the demagoguery of Social Credit Leader Réal Caouette, and the west coast was split every which...

Author: /time Magazine | Title: Canada: Gift from Washington | 4/5/1963 | See Source »

Distillers get lightness primarily by using more neutral spirits (grain alcohol), which contain no flavoring congeners, then lowering the proof with distilled water. U.S. distillers are at a disadvantage because federal law limits the amount of neutral spirits they may use in blends, while distillers of Scotch and Canadian have no limits. U.S. blends usually have 65% neutral spirits; Scotch and Canadian usually have 70%. Thanks to the trend to lightness, U.S. sales of Scotch have more than doubled in a decade to 9% of the market (most popular: Cutty Sark and J & B, two of the lightest blends...

Author: /time Magazine | Title: Marketing & Selling: Seeing the Light | 4/5/1963 | See Source »

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