Word: grandes
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Dates: during 1950-1959
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...airborne blasts as: "Want to hear about a contest that's fantabulous? Then, guys and gals, listen! Just write, in 50 words or less, a statement saying 'I am going back to school because.' Enter today-that sawbuck will look pretty sharp in your pocketbook! The grand prize winner will win $100 in loot. Take part in all these kicks!" Sample promotion tagline: "The little red school house is-well-like...
Whatever the campaign's effect on Chicago schoolchildren (about 300 a day wrote in for a chance at $10 daily prizes and a $100 grand prize), it should draw from their parents large quantities of good will for WIND. Last week, while patting his station warmly on the back, WIND's Miller indicated that he is well aware of this: "In this day of lip service to the FCC policy of public service by radio stations, it is refreshing to see a station do a dynamic, positive good for a community. Of course if it gets the kids...
...Macy's opened Garden State Plaza, highlighted by a three-level Bamberger's department store (a Macy's division) and such well-known outlets as A.S. Beck, Grand Union, Horn & Hardart. Sales are at a $40 million yearly pace...
...edged Café Chambord has warmed its cash registers by freezing its delicacies for retail sale, offers a full French line, from single portions of sauce Périgourdine ($1.25) and pompano Véronique ($4.50), to complete dinners for eight at $100 (sea food au gratin, duck au Grand Marnier, soufflé au chocolat...
...prize to date goes to Japan's optical and sewing-machine industries. Optics last year accounted for more than $8,000,000 of exports to the U.S. and Hitachi, Ltd., Japan's biggest producer of electron microscopes recently walked off with the grand prix at the Brussels Fair. As for sewing machines, the payoff on quality was never better demonstrated than by Fukoku Machine Co. In the last several years it has taken the lion's share of a $21 million U.S. market for Japanese sewing-machine heads, is swamped with U.S. orders for a new zigzag...