Word: graveses
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Dates: during 2000-2009
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Graves: There still exists a misunderstanding about how "secret" we are. We keep our raters' names anonymous because we don't want them to be pressured by the studios, by activist groups, by anything or anyone.
Graves: We rate between 840-940 a year, but some of those are straight-to-video releases.
Graves: Take the drug issue. It was much more leniently rated some decades ago than it is now because parents realize that drugs have a much more serious place in their children's lives. In the 60s and 70s, drugs appeared to be more of a fun, temporary thing. So...
Graves: Interestingly, different elements are more important in different regions. Violence is an issue on the coasts, because they have more urban areas and are more concerned about it. In the south, they care much more about language. And the first thing they're concerned about in the Midwest is...
Graves: You asked earlier about misunderstandings. I think this is the greatest one. We give far more initial 'NC-17's for violence than we ever do for sex. But what happens is, those films don't go to the press. They just edit it until they get to the...