Word: green
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...Other companies within the industry are managing to reduce their carbon emissions per million dollars of revenue or by cutting emissions outright. And the best are doing even more - the $56 billion computer maker Dell announced in August that it had gone fully "carbon neutral," which is about as green as you can get. "We look at environmental responsibility holistically," says Tod Arbogast, Dell's director of sustainability. "The material we place in our products, how we make them, has an impact from the beginning to the end of its life span" - and even beyond that...
Ultimately, both of those conditions will need satisfying before the electronics industry can go deep green. Companies like Dell - which sources one-fifth of its power from renewable resources and offsets the rest - will go green of their own accord, and customers may reward them for it. Other companies will need encouragement - like the system in place in Japan, where the ambitious levels of efficiency achieved by industry leaders are used to force the bottom of the table to catch up. For his part, Shapiro prefers "the carrot to the stick," pointing out that energy efficiency has been increasing, even...
This week, Jain’s preference for walking may have a special payoff—and even a massage. The sophomore is one of nearly 80 participants in the Go Green for Your Health Inter-House Walking Competition, sponsored by the College’s Community Health Initiative...
...walk as much as possible—whether it’s just to class or recreationally. The house with the most distance logged—as measured by a pedometer—by its walkers at the end of the week will win a “green study break” this semester, furnished by the Food Literacy Project, and a massage...
...College could also reward its students’ ingenuity when it comes to conserving resources and saving money. Presently, six eco-projects per year are awarded small ($150 and less) sums. By rewarding more students with greater prizes for truly valuable green acts—perhaps even on a sliding scale relative to their impact—the College would show students that it’s push for sustainability is not all smoke and mirrors...