Word: greenly
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...Farmers in Kibwezi quickly realized that they would have to throw out the rulebook to make their crops grow. Boniface Muoki's jatropha plants look like they're doing well - they're covered with thick green leaves and fruit. But Muoki says he did almost nothing the government experts told him to Do - instead, he planted the seedlings in meter-deep holes so that they would collect more rainwater and he tends the plants fastidiously. "It's the farmer who knows best," Muoki says. "At this point, I know more about jatropha than most anyone because...
...omen when the power went out halfway through the Governors' Global Climate Summit? The 1,200 representatives from more than 70 states, provinces and countries in attendance at California Gov. Arnold Schwarzenegger's global warming conference were about to convene for panels on the green economy and clean-tech innovation, when the lights suddenly went dark at the Hyatt Regency Century Plaza Hotel in Los Angeles. There was a bit of confusion (given California's state budget woes, one had to wonder whether the power bill was past due), but soon enough the attendees shrugged and continued on with...
...conference focused on what state and local governments can do about climate change, and it couldn't come at a more appropriate time. While Washington under President George W. Bush all but ignored climate change, California - with the Republican Schwarzenegger sometimes leading and sometimes following - embarked on its own green path, passing a landmark carbon-emissions cap for the state in 2006 and aggressively promoting renewable energy. Today, California's clean-tech sector is a rare bright spot in a state that is struggling with economic problems. California is where "technology met policy," said Terry Tamminen, the former secretary...
...governments in Washington, London and Beijing, among other places, that will take part in the upcoming U.N. climate summit in Copenhagen and shape how the world takes on global warming. But the vast majority of that response - whether it means shoring up cities for sea level rise or tightening green building codes - will need to be carried out at the state and city level, the governors in L.A. noted. The summit "is part of that global groundswell that perceives the threats from climate change, but also the inordinate opportunities if the world acts now and in concert to transit...
...course, you can't spot these plush digs from the highway. Hence new signage, from branding consultant Interbrand Design Forum, that's designed to signal this new, modern spirit. The signature color was updated from forest green to a punchier yellow-green. The famous script now slants to the right instead of the left. "Handwriting analysis told us this was more forward-looking," says Amanda Yates of Interbrand. Yup, they analyze this stuff. Green bulbs illuminate Holiday Inns; blue beams shine up the walls of Holiday Inn Expresses. It's "an inexpensive way," says Scott Smith, also of Interbrand...