Word: greenness
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...Others saw in the devastation a blank slate on which Greensburg could build back better, by building back greener - energy-efficient homes and offices, powered by Kansas's abundant wind and biofuel resources. The heartland community could become a mecca for environmentalists, including green businesses that would bring jobs. "This is an amazing opportunity," says Daniel Wallach, an entrepreneur from a nearby town who formed the non-profit Greensburg GreenTown. "It could be a living laboratory to demonstrate to the rest of the country and the world what a town of the future could look like...
...clusters of trailers nicknamed "FEMAvilles," and they were more concerned with getting any kind of roof over their heads than with the quality of its insulation. Federal and state governments would only pay them 85% of the value of a destroyed house, and after all, wasn't "green" for those who could afford it? "There was resistance to change," says Gene West, the county commissioner. "This is a rural area, and a conservative...
...Wallach and his allies began to shift local opinion by showing that going green wasn't just about climate change or saving the polar bears, it was about cutting waste and saving on rising fuel bills, building a stronger and more resilient town with a sustainable economy. Those arguments made sense even in one of the reddest states of the U.S. "Our old church sometimes cost up to $1,000 a month to heat," says George, who plans to build back his church to the highest green standards. "Now, I'm not a tree-hugger by any means...
...Discovery Channel has spent months documenting the town's reconstruction for a miniseries on the Greensburg experience that will be produced by Leonardo DiCaprio. In early January, the city council approved a plan that would make all public buildings in Greensburg conform to the Platinum rating of the U.S. Green Building Council's Leadership in Energy and Design (LEED) standards - something no town in the America has ever tried. Ron Shank's car dealership, which had been close to closing, will be rebuilt as a model green facility for GM, and Google is even thinking of opening a wind-powered...
...Lott recently quit the Senate. Cochran no longer chairs the appropriations committee. And the Bush Administration - despite its sympathy for drilling, mining and logging, and its skepticism of regulation - has been as green as a general's uniform when it comes to the Army Corps. Usually, the motivation has been a desire to eliminate waste and challenge congressional prerogatives rather than save the earth. So what...