Word: greenwash
(lookup in dictionary)
(lookup stats)
Dates: during 2002-2002
Sort By: most recent first
(reverse)
Other independent groups are emerging to certify that companies' boasts about particular products are true. "It's getting more and more complicated to 'greenwash,'" says Reid Lifset, a faculty member at the Yale School of Forestry and Environmental Studies. The Environmental Protection Agency's "Energy Star" label for efficient consumer appliances is the best-known program. Beyond that, Green-e, based in San Francisco, certifies energy that comes from such renewable sources as sun or wind, while Green Seal, of Washington, blesses various consumer products from air conditioners to paper towels...