Word: greying
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Dates: during 1950-1959
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...eight busy weeks Buick Boss Edward T. Ragsdale shopped Madison Avenue looking for a new agency for the $24 million Buick account (TIME, Jan. 6). In the sweepstakes a dozen agencies gave him every kind of sell-hard, medium and soft. He was mobbed by grey flanneled greeters, hailed by groups with big campaign buttons and placards plugging their wares. The only top agency that seemed to stand aloof was McCann-Erickson; everyone assumed it was not in the running because it already had the competing $26 million Chrysler account...
...Democratic chieftains in the Senate saw it last week, their party's Big Issue for this fall's congressional elections will no longer be the missile lag but the economic sag. The shift from lag to sag was evident both in dark grey oratory on the Senate floor and in busy bill-drafting off the floor...
...Funeral March, a moving piece by an otherwise unknown composer, William Wolsieffer. The score is dedicated to Composer Bales's grandfather, a Union captain, but at least at one point the suspicion is aroused that Virginia-born Richard Bales has fired one last shot for the Grey: to record the boom of a cannon, Columbia sound engineers had a twelve-pounder touched off at Manassas, the site of two of the North's worst defeats...
...dialogue there are enough "prithees," "goodwives," and "forsooths" to clog the collective gullet of The Lambs' club. As for the problem of delineating character, it is solved simply. Characters express emotion by changing color-from pink to grey, scarlet, dull red and "glistening" chalk white, until the fascinated reader feels like the chameleon, which is said to become a nervous wreck when nudged across a plaid bedspread...
...styles are scarcely comparable. Marx-Engels wrote in fire; Kelso-Adler seem to be writing under water. Yet the book achieves a triumph of grey matter over grey manner. Four points stand...