Word: grigio
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...with the ocean of California wine Gallo produces every year--65 million cases in 2004, or half of all grapes grown in California.) Gallo formed its first partnership 10 years ago when executives saw how Americans who had been guzzling Chardonnay were looking for other dry white varietals. Pinot Grigio, with its light, fruity style, was a natural choice, and much of the best came from Italy. Gallo struck a deal with Cavit, an Italian cooperative. The result was Ecco Domani, which sold 900,000 cases last year. Cavit now produces two other successful Italian brands for Gallo...
...arrived at the Pavilion at 6:45 p.m., over two hours before the show was scheduled to begin. A small line of Busta-devotees started to form behind me, including a group of impatient women toting a large sack filled with pint-sized bottles of merlot and pinot grigio to help pass the time. When a UC rep came marching through the door I thought my moment was upon me and proudly announced my goal: “I’m here to interview Busta.” The response? “He isn’t here...
Here's the scenario: a guest arrives at your house with a fine bottle of Pinot Grigio that you suddenly realize is--gasp!--room temperature. No problem. Just add ice and water to your Cooper Cooler ($80), plug it in, and in about six minutes the wine will be perfectly chilled. Now, to open the bottle, grab the battery-powered corkscrew from Select Brands ($25; a rechargeable version is available for $50), press a button, and with almost no effort on your part, the cork comes free. A productivity gain that everyone can applaud...
...however. After the discussions end, mothers and sons separate to gab and hang out. "If we just got up at the end of the book discussion and left," says Joan Grossbart, mother of Matt, 13, "it would be a very different group." Besides, who would finish off the Pinot Grigio and popcorn...
...points to Marchesi de Frescobaldi--best known for its Tuscan red wines, such as Nipozzano Chianti Rufina--which has acquired property in Friuli to make Sauvignon, Pinot Grigio and Ribolla Gialla white wines. "The Italians have figured it out--how to create tastes that suit the American palate," says John Fredrickson of Gomberg, Fredrickson & Associates, a wine-industry consultancy in San Francisco. In the U.S. market, Italian Pinot Grigios represent the largest import category. At the higher end of the market, the new category of Super Tuscans--such as Tignanello and Sassicaia--are commanding prices of $80 a bottle...