Word: grindon
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...slots far away from primetime. Today, Sony is expanding its productions throughout the world in markets as culturally different as Russia and China. "We want to provide a full array of product as each programmer looks for solutions in a very competitive marketplace," says Sony Television International President Michael Grindon...
...episode, which was unheard-of even four years ago. "Every country has crime issues. And even though legal systems are quite different, it's more about the pursuit of criminals and preventing someone who is guilty of getting away with a crime," says Sony Pictures Television International president Michael Grindon. 20th Century Fox Distribution president Mark Kaner says he was dumbfounded when foreign firms scrambled to buy The Unit, a U.S. military drama. "But what the series does is give insights into the experience of a soldier's life and in this way has universal themes...
Predicting which shows will work in which foreign markets is always a bit of a crapshoot. "Rule 1 of the global TV market is that each market is different," says Grindon. Comedies, which often get lost in translation or bad dubbing, have been inciting mini bidding wars. 'Til Death, a conventional sitcom starring Everybody Loves Raymond alum Brad Garrett, and NBC's offbeat comedy My Name Is Earl are getting as much as $500,000 an episode, compared with $200,000 for sitcoms five years ago. Touchstone's Ugly Betty is on its second global lap. Based on the wildly...
...MICHAEL GRINDON TV Executive As president of Sony Pictures Television International, Grindon, 49, exports American television programs and movies to the rest of the world. A big chunk of the division's $2 billion--plus revenue comes from licensing shows like Dawson's Creek, but the fastest-growing segment of the business is locally produced programming in countries such as Britain, Spain, France, Italy, China and Chile. Sony's first Russian show makes its debut this fall...
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