Word: grocer
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Dates: during 1950-1959
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...suburb of Chicago last week, Grocer Marty Garofalo grossed $25,000 in his bustling, up-to-date supermarket. That was quite a way up from the $200-a-week business he was doing in a neighborhood store four years ago. The difference: Garofalo had become one of the 5,300 members of the Independent Grocers Alliance, a chain of owner-operated stores that, next to the A. & P., is the world's biggest food-retailing organization...
O.S.S. for O.G.G.s. To get in step with the trend towards supermarkets, Don Grimes in 1946 set about making complete food markets of I.G.A. stores. Serving what he calls "one-grocer gals" (i.e. housewives who do all their marketing in one place) required "one-stop stores" and "onesource suppliers." He got half of I.G.A.'s wholesalers to provide uniform-quality meats by ordering directly from packers. He persuaded more than half of them to stock prepackaged fresh fruits and vegetables, started putting out I.G.A. labeled products. Example: two months ago, an I.G.A. wholesaler in Champaign, Ill. made a deal...
I.G.A. offers a member so many services, says Grimes, that "all the grocer has to do is unlock the front door and exercise his gifts as a salesman, a likable guy and a square businessman." Says successful Grocer Garofalo: "I've got supervision and store planning and help. I'm a happy man. I'm thinkin...
...I.G.A. is biggest in volume among voluntary grocer organizations, second to Red & White Corp. in number of stores (7,200 stores, less than $2 billion gross). Other big voluntary groups: Clover Farm Stores, Inc., United Buyers Corp...
Distant Aim. This week both Nixon and Knowland were planning trips through the Far East. Departing early in October, the grocer's son will go as the representative of the President, surrounded by protocol, ceremony, official conferences and social events. Departing late in August, the wealthy publisher-politician's "son will go on his own, at his own expense, without much benefit of protocol or pomp...