Word: grolier
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Dates: during 1990-1999
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...Grolier Poetry Bookshop on Plympton Street, forone, has not reaped any rewards from the 21percent decrease...
Late in the afternoon at the Grolier Poetry Bookshop on Plympton Street, a little white dog named Jessie greets customers searching for an elusive volume of Blake or perhaps Neruda. Unlike the previous generation of Grolier customers, these come to buy, not to hang out, in the crowded little shop...
...with Grolier's reincarnation as a serious small business, its clientele has changed. Gone are the pipe-smoking Advocate members and loitering Harvard professors...
...strategy--increased merchandise and a welcoming atmosphere--is not a panacea. The Harvard Square book market no longer hosts a plentitude of small bookstores. Barnes and Noble, amazon.com and multi-media stores like Media Play draw customers looking for convenience and selection not offered in stores like Grolier...
...past year several small Harvard Square businesses like Grolier have left the Square for more fruitful markets in nearby neighborhoods. They cite the increasingly homogenized customer base, inconvenient and crowded location and comparatively high rents as reasons for seeking new homes. As the Square loses its diversity of stores, the people and essence of the neighborhood are changing...