Word: grossinger
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Charley O's is now grossing $25,000 a week.
Martin's ever-present highball glass reinforces the general impression that he appears on-camera half gassed. But, as his bartender and his best friends know, Dean Martin is no more an out-of-control toper than Jack Benny is a 39-year-old tightwad. Dino on-camera affects...
And then there is the sparkling presence of Julie Andrews. These days Julie has considerably more than Sound of Music to feel bright about. Her Mary Poppins, now more than a year old, led Variety's list of top-grossing pictures of 1965 with $28.5 million. The Sound of...
What makes the box-office figures the more astonishing is that both films are grossing nearly as much the second time around as the first. Sparking the revival is the success of Goldfinger, the third Bond film, still finishing its first run and heading for a gross that now seems...
Another method, especially for a huge, not particularly good musical, is lavish promotion. For Baker Street, Producer Alexander Cohen primed the pump with $50,000. He stationed red-coated, busy-topped actors on the sidewalk in front of the box office, filled the lobby with Sherlock Holmes memorabilia, and transformed...