Word: grossness
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Dates: during 1940-1949
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...doing. There was no public announcement of the price advance. Some of the increases were accomplished by a sleight-of-hand change on the price tag. U.S. Steel's Carnegie-Illinois subsidiary merely told customers that semi-finished steel, which had previously sold at $55 a gross ton (2,240 lbs.), would now cost $54 a net ton (2,000 lbs.). Other major steel producers, as they usually do, followed Big Steel's example. Prices went up on about 11 % of total steel production...
Abolishing fixed partitions, central stockrooms (each department has its own), and installing direct package delivery to customers' autos, they built a country-club-like store that started a new trend in stores. Expected to gross $7,500,000 a year, the store, which opened last fall, is now operating at an annual rate of $16 million. Bullock's was so pleased that it hired Walt & Welt to design two more branches at Palm Springs and Westwood...
...real challenge for the Met, with its stable of posturing actors who sometimes make opera more gross than grand, would be to project the power and punch Composer Britten has packed into his Peter Grimes. One top Met official admitted: "If it flops, it'll be our fault." The Met, like most conservative opera houses, still stages its operas like any smalltime Italian company, with every singer's steps and gestures stylized, so that a substitute can step into any role on a moment's notice. The stylizing makes for convenience, but hot for conviction...
Like many another textile man who has looked like a genius during the boom, Joe Axelrod's real test will come with the return of cutthroat competition when the boom ends. He thinks his company is solid enough to withstand the shock. Last year, on gross sales of $37 million, net profits were some $5.5 million...
...Rated by the gross take of their films. These figures do not represent the stars' earnings or box-office power, since they make no allowances for the pull of costars, Technicolor, story...