Word: grundig
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Dates: during 1950-1959
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Twelve years ago Max Grundig was just another drummed-out German quartermaster private, with a headful of ideas and a handful of tools. But he had neither money nor shop with which to put them to work. Today Grundig is Germany's No. 1 radio-set maker, claims to be Europe's biggest. At 48 he is owner and ram-rodding boss of a 13,000-worker, six-plant electronics business that last year grossed some $50 million on sales of 900,000 radios, TV sets, phonographs and recorders. Almost half were exported, including big shipments...
Last week Grundig started to move his middle-cost and high-quality production talents beyond the electronics field. He took over more than 50% interest in Germany's famed Triumph-Werke, which does a $17 million yearly business manufacturing typewriters, office equipment, bicycles. As with all his other investments, every pfennig he paid was Grundig...